MUM alum builds a business for peace

Maharishi University of Management - Achievements    Translate This Article
6 September 2017

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Amit Hooda is the co-founder and CEO of Heavenly Organics, an Iowa, USA-based business that imports raw honey made by wild bees in the remote forests of northern and central India. This unique business model helps sustain the economic and cultural survival of indigenous people.

Amit grew up in the countryside in northern India, where his father, a renowned agronomist, has been cultivating relationships with local farmers to preserve organic and sustainable models and to help them market their products. Since the family has been practicing the Transcendental Meditation technique, when it came time for Amit to attend college he enrolled at Maharishi University of Management (MUM) in Fairfield, Iowa.

In 2005, while Amit was earning his MS in computer science at MUM, he and his father founded Heavenly Organics. ''I wanted to create an economic model that created ethical jobs in conflict areas,'' said Amit. ''That is the only way to have long-term sustainable peace.''

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SOURCE: Maharishi University of Management - Achievements

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