The joy of giving lasts longer than the joy of getting

ScienceDaily    Translate This Article
20 December 2018

On 20 December 2018 ScienceDaily reported: The happiness we feel after a particular event or activity diminishes each time we experience that event ... But giving to others may be the exception to this rule. ... In two studies, psychology researchers ... found that participants' happiness did not decline, or declined much slower, if they repeatedly bestowed gifts on others versus repeatedly receiving those same gifts themselves. Global Good News service views this news as a sign of rising positivity in the fields of health and science, documenting the growth of life-supporting, evolutionary trends.

. . . 'Repeated giving, even in identical ways to identical others, may continue to feel relatively fresh and relatively pleasurable the more that we do it,' researcher Ed O'Brien (University of Chicago Booth School of Business) explained.

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